Alexion publishes interactive storybook to educate children on rare kidney disease
Alexion, AstraZeneca Rare Disease, part of biopharmaceutical company AstraZeneca (LSE: AZN) (STO: AZN) (Nasdaq: AZN), announced on Wednesday that it has introduced Revealing the Secrets of aHUS, an interactive e-book designed to help children understand atypical Haemolytic Uraemic Syndrome (aHUS).
The digital story transforms complex medical concepts into an engaging adventure, enabling young patients and their families to navigate their diagnosis with greater clarity and support.
Developed in collaboration with Kidney Care UK and the Newcastle National Renal Complement Therapeutics Centre, the storybook personalises the experience for children aged 6-10. Readers assume the role of the 'Guardian of Healthoria', embarking on a mission filled with puzzles and challenges that educate them about kidney health, the immune system and the impact of aHUS.
The e-book is accessible on multiple devices and in print, ensuring widespread availability. By blending medical education with interactive storytelling, Alexion aims to empower young patients, improve understanding and enhance emotional resilience in managing aHUS.
Published in
M2 Best Books
on Wednesday, 12 February 2025
Copyright (C) 2025, M2 Communications Ltd.
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